Your Guide To Foundations

We know, we know! Trying to match your skin to a foundation can seem like an impossible task. Luckily, we’ve cracked the code on these helpful hero products and discovered that formulas are everything. From gels to creams, liquids, and powders, we haven’t left one stone unturned in our girls’ guide to foundations.

So in order to best utilize our helpful hints, we suggest chucking your existing products (that are questionable or leave you feeling unsure) and swap them for something much more suited to your skin type.

Pro Tip: Try matching your foundation to your neck, and not your hand!

Gel Foundation
This formulation is entirely breakthrough and is taking the beauty world by storm. A lot of the ingredients packed into these products will help your skin starting from the inside out. One we’re currently crushing on is Marc Jacobs Genius Gel, which helps to reflect light to minimize the size of your pores, erase imperfections, provide hydration, and create a weightless veil of full-frontal coverage.
We Love: Marc Jacobs Beauty Genius Gel Super-Charged Oil-Free Foundation, $58

Gel Foundation

Cream Foundation
This type of coverage is perfect for those looking for something a little bit more dewy. Forget foundations that fill up in your fine lines and look terrifying over zits, because this formulation has you covered. We love Cover FX Cream Foundation because it’s antioxidant rich, meaning that it will heal your skin, cover your sensitive dermis from harmful UV rays, and has built-in SPF 30 protection. As well, this product is built to last, providing all day protection (oh and it’s vegan and gluten free).
We Love: Cover FX Total Cover Cream Foundation, $39

Cream Foundation

Liquid Foundation
If you’re looking for foolproof coverage then an ultra-dewy liquid foundation has your name written all over it. Not only will this loose but liquid gold formula help cover and conceal even the darkest of eyes and uneven skin tones, but the consistency helps make the application that much easier – and precise. We love Urban Decay’s Weightless version, as the finish is matte, luminous, and never shiny. So start customizing your complexion and cover it with its formulated light diffusing spheres to help transform your face in a split second.
We Love: Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup, $45

Liquid Foundation

Powder Foundation
This formulation is perfect for the girl on the go. Usually packed inside of a compact that boasts a sponge and mirror, even your most insignificant flaw will be covered instantaneously. We’re obsessed with Too Faced Foundation as it’s lightweight and breathable, leaving us with the most radiant complexion. Packed inside the formula is their exclusive cocoa complex, which is a non-drying powder that will help defend your skin against nature’s harshest elements. As well, crystalline powder is found within to help create a soft-focus appearance complete with antioxidant rich ingredients.
We Love: Too Faced Cocoa Powder Foundation, $42

Powder Foundation

What’s your go-to foundation? Let us know in the comments below or tweet us @ViewTheVibe.

Sarah Harris

Sarah Harris

Former British VOGUE intern, current Digital Editor. This devoted dog mom hailing from Toronto loves all things health, wellness and beauty related. You can catch Sarah testing out the latest trends or inhaling a green elixir any day of the week.
Sarah Harris