When you think of makeup what comes to mind? Beauty? Skill? Business? Art? Makeup is not only about the products one uses but how the artistry of the trade can transform your outer appearance and the person you are on the inside. The Makeup Show has been in production for over 10 years and is the largest professional makeup event in the United States. This year’s event will be held in eight major cities including New York, Orlando, Chicago, LA and Dallas.
Why all Toronto Makeup Artists & Business Professionals Should Be There
The format of the show is based in the framework of a traditional tradeshow. It allows beauty and fashion professionals to go beyond the basics and take their craft to the next level. The heart of the show lives in building a community within the industry by allowing a true networking opportunity amongst fellow artists and business owners. Attendees come through from around the world and are made up of make-up artists, students, hair stylists, fashion stylists, models, costume/theatre designers, photographers and aestheticians.
Toronto, You Can Still Attend
There is no Canadian stop for the show but Toronto professionals can attend the New York City stop between May 6-7, 2018. Interact with industry peers, learn techniques straight from the NYFW runways and leave with tips on how to run a business no matter what size it may be. The two-day show is broken out into 3 main areas: Key Note Presentations, Hands-On Workshops & Seminars and Focus on a Brand.
What to Expect
Key note presentations will be led by well-known experts like Bobbi Brown & Timothy Hung where they will discuss their experience and unique journeys within their careers. Speakers will also uncover the newest trends and will provide concrete ideas that any professional can apply to their work and business immediately.
A show is not complete without an interactive component. The intensive hands-on workshops led by the likes of Orlando Santiago and Bethany Townes will allow for the application of skills right on site. Through topics like Makeup for Photography, Red Carpet Beauty & Beyond and Emphasis Eyes, these make-up gurus will teach attendees specific and transferable skills that can be applied to their distinctive profession.
One of the most popular parts of the show is called “Focus on a Brand”. Attendees have the opportunity to touch and feel products from the hottest brands like MakeUp Forever, MAC and Smashbox, and learn about the special features and benefits of each.
For more information on the format of the show, click here.
The true magic of the show is the ability to find a sense of belonging and inspiration amongst people from all corners of the world with different backgrounds and levels of experience. The ability to teach, learn, discuss and connect is what makes this show truly special and one not to miss.
Advance tickets are still available. You can purchase either one or two-day tickets which will get you access to The Exhibit Floor, Main Floor Seminars and Keynote and Business Forums. To purchase tickets head over to The Makeup Show NYC site and please note that it’s only open to professionals working or studying in the beauty or fashion industries. You will need to show your ticket along with professional credentials at the door.
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