Every year Toronto’s most notable art lovers and VIPs come out to attend the famous Power Ball, hosted by the Power Plant. You may or may not know about the Power Plant – but if you don’t you should. It is Toronto and Canada’s leading contemporary art gallery located on the beautiful Harbourfront on Queens Quay, devoted exclusively to contemporary visual art. What most may not realize is that the Power Ball is held annually not only to bring together Toronto’s most influential, but, more importantly, to raise awareness and funds about the Power Plant so they can continue to offer top of the line programming while also engaging diverse audiences in their artists’ work.
I recently had the opportunity to speak to the gallery’s director, Gaëtane Verna, who takes a lot of pride in commissioning some of the most interesting artists, both Canadian and International, to create installations specifically for the Power Plant. Speaking with her and walking through the current exhibition by Mike Nelson only emphasized the importance of an event like the Power Ball in order to support the mandate of the Power Plant.
“When you attend Power Ball, you join a family of gallery supporters,” says Verna. “Power Ball is the largest annual fundraising event for The Power Plant. It is the engine that supports the exhibitions and public programming the gallery offers all year. I thank all sponsors of this year’s event and our invaluable co-chairs Aris Andrulakis, Laurent Fort, Philippe Meyersohn and Georgia Scherman, who are supported by our hard-working committee. We are truly grateful to everyone, and we look forward to celebrating the power of the arts with you.”
This year’s Power Ball theme, Old/New World (being held on June 5th), pays tribute to the revolutionary time when digital technology developed from an analogue world, transforming everything from music, art, fashion and food. The event will celebrate the best of the old and new world with outstanding work by local and international artists that will surround party-goers with playful and spectacular environments. Interested in attending? You may be after you watch this video…
Been to the Power Plant and love it? Let us know why below or tweet us @ViewtheVibe!