More and more people are educating themselves on the benefits of skincare. Consumers are now learning about what ingredients to stay away from and how to layer their skincare products appropriately. For those looking to add to their skincare routine, Ontario is home to many brands that offer quality products that just might become a staple in your everyday routine.
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Deciem
If you’re on TikTok chances are you’ve heard of The Ordinary. Owned by Toronto-based beauty brand Deciem, the brand was founded by the late Brandon Truaxe. Deciem is now run by Nicola Kilner, who has transformed the brand into a global phenemenon. A portion of the brand is also owned by Esteé Lauder Companies. Their affordable products have allowed people of all ages, from Gen Z to their parents, to reap the benefits of skincare. The company focuses on formula and being transparent about the ingredients that are in their products. You can shop The Ordinary products at The Bay, Sephora, and of course at their very own Deciem stores.
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Céla
Celine Tadrissi is not only the founder of Céla, but also owns the award-winning Hammam Spa. Céla was born out of Tadrissi’s desire to sell Canadian-made products at her spas. Being a 12th-generation Canadian, she was frustrated at the lack of Canadian-made skincare products on the market. So, she decided to make her own products. Tadrissi researched ingredients that are native to Canada which as it turns out, is home to some amazing powerhouse skincare ingredients. After selling Céla at her spa, clients started expressing their love for the products which inspired her to launch her own skincare line. All her products are made with clean ingredients and are meant to be a luxurious addition to your self-care ritual.
Veriphy
Veriphy was born in Guelph, Ontario and was founded by Alison Crumblehulme and Jessica Kizovski. Crumblehulme explains that their brand is all about being committed to scientific verification. Their products include an ingredient called PhytoSpherix, otherwise known as a phytoglycogen. PhytoSpherix helps the skin produce collagen, elastin, and hyaluronic acid. All of their products are 98% natural, cruelty-free, and are all developed and manufactured in Canada. The ladies behind the brand want to use their platform to support other women in STEM by offering a scholarship at Guelph University, the very place PhotoSpherix was discovered.
LASPA Naturals
LASPA Naturals is a clean beauty skincare brand founded by Susan Mey. All their products are made right here in Toronto. She was inspired to make mineral sunscreens after her daughter was experiencing allergies using sunscreen, and the brand now sells three different kinds of sunscreens: glycolic peel, cleanser, and even a foundation. All their products are cruelty-free and are Health Canada approved. You can find their products at select spas and at The Detox Market.
Consonant Skincare
Founder of Consonant Skincare Bill Baker was inspired to launch his own skincare line after struggling with eczema and dry skin. They’re a Toronto-based skincare brand that uses botanically derived ingredients in their products instead of synthetic ingredients. After realizing so many of his former skincare products were made with harsh ingredients, he made sure his products were made with natural ingredients that would perform well. The company has a lifetime guarantee that allows you to try the products for as long as you want and return them if you find that they aren’t working.
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