Yup, you read that right. I never thought I’d see the day I’d be doing this–but you can say, I was inspired by our friends across the pond. Just like I never thought I’d be telling you to go buy or subscribe to The Toronto Star, The Globe and Mail, Canadian Living, Sharp, NUVO, Bay Street Bull, Swagger, or any other Canadian publication for that matter (and I truly mean it)…but then again, 2020 has been full of unexpected realities. They need you, heck WE need you — digital publications like blogTO, DailyHive and yes, even View the VIBE needs you too! Whether it’s a purchase, subscription, like, follow, or even a tag or share–all of your efforts count.
“You think this is just a magazine? This is not just a magazine. It’s a shining beacon of hope”.
~ Quote from Devil Wears Prada
For those of you in need of that last minute gift, why not give the gift that truly keeps on giving–whether that’s bimonthly, monthly, or even quarterly?
You may or may not have noticed, but many of our beloved Canadian print media brands are dying out. Many have stopped print publishing, mass layouts, pulled from the shelves, reduced circulation, and some are even gone for good. Who’s to blame? Some would say…the internet. Well, one thing I’m sure we can all agree on, is that it has been the content from your favourite sources that you know and love, that have probably kept you sane through this year. Traditional TV, online news and social media, sure. But come on… nothing beats waking up in the morning, getting a cup of coffee and sitting down to catch up on your favourite read, but can anything beat opening up a crisp, glossy copy of the latest edition of your favourite magazine? Whether that’s Toronto Life, Foodism, Fashion, Elle, Today’s Parent, Sharp, NUVO, Chatelaine… you name it. For many, flipping through those vibrant pages has been their regular dose of creative inspiration, the guide to their cooking and baking therapy, parenting advice, or style guide!
Remember these wise words from The Devil Wears Prada: “You think this is just a magazine? This is not just a magazine. It’s a shining beacon of hope.” Magazines for decades have undeniably influenced colour and decor trends, built (and broken) countless fashion brands–by praising designer creations and showcasing their work on the celebrity faces that rock their covers–and more. Could you picture your adolescence, let alone your adult lives, without them? I sure can’t. But sadly, it may become a reality…if we don’t do something about it.
So let’s take a stand, make a difference, because a little goes a long way (gosh I know, it couldn’t sound any more cliche — insert eye roll here, lol). Honestly though, none of these subscriptions break the bank and will definitely make an impact on the lives of those who receive them. Together, we can help save our Canadian Media Industry we know and love. But the work doesn’t stop there with a single subscription… get one for yourself, your bestie, your office…or anyone else on your list. Follow all of them on Instagram, TikTok, Twitter and Pinterest. Like their posts, engage with their stories, share, tag and comment too. It truly goes a long way–especially with all the regular algorithm updates we obviously appreciate. 😉
To make things even easier for you… my team has helped me curate this list of Canadian publications that could use your support…aka ALL OF THEM. Now the hard part… pick which ones to gift. Go on, I dare you! 😉
Canadian Media Brands to Subscribe to and Follow in 2021
Toronto Life and their TL Insider Program
SUBSCRIBE | $29.95*Chatelaine
SUBSCRIBE | $15*Canadian Living
Foodism TO
SUBSCRIBE | Free Online*WanderEater
SUBSCRIBE | Free Online*NUVO
SUBSCRIBE | $59*Sharp
Elle Canada
SUBSCRIBE | $15*Elle Quebec
SUBSCRIBE | $24.99*Swagger Magazine
SUBSCRIBE | Free Online*Style at Home
SUBSCRIBE | $23.95*DIVINE
SUBSCRIBE | Free Online*Today’s Parent
SUBSCRIBE | $5*The Globe and Mail
The Toronto Star
SUBSCRIBE | $39*The Toronto Sun
SUBSCRIBE | $7.50*Bay Street Bull
SUBSCRIBE | $13.95*Macleans
SUBSCRIBE | $6*Magazine Véro
SUBSCRIBE | $29.95*Zoomer
SUBSCRIBE | $19.95*Best Health
SUBSCRIBE | $12*House & Home
SUBSCRIBE | $23.95*L’actualité
SUBSCRIBE | $4*Reader’s Digest
SUBSCRIBE | $15.97*For a full list of magazines in Canada, visit MagazinesCanada.ca
Thank you. It means a lot to us, as much as we’re sure it means to all of them too. Thanks for reading along and all of you support. If you can, spread the word. Have a Safe, Healthy, and Happy Holiday Season, followed by a great new year.
Xx
Steven
Steven Branco
Editorial Director, View the VIBE
Creative Director and Founder, STAMINA Group
*Subject to change.
**The Magazines represented in the hero art for editorial purposes and all of their individual respectful owners.
