Vv Magazine’s industry insiders and undercover scenesters fill you in on the best first-hand gossip from Hollywood, the media, and everything in between. A column that will make you lust for more… who are we talking about? We don’t tell – but we see and hear things and like you, we gossip about it. Check in every Wednesday for the latest from Scene & Heard!
Jay-Z getting sued for not selling his eau by the OZ
Juice factor: 8/10
Jay-Z might be a self-described business, man, and not a businessman, but that apparently doesn’t include perfume mogul under the umbrella of all things Hova. Well-known scent maker Parlux Fragrances is suing Jay for not fulfilling his side of the deal behind the launch of Gold Jay Z in 2013. Apparently his failings had to do with unfulfilled promises to promote the fragrance at certain critical launches, to his social media followers and to commit to follow-up fragrance meetings, which made the perfumer’s apparent expectations of $50 million in two years impossible and a huge amount of returned bottles of Gold from retailers making it more like Unsold by Jay Z… but what to do when making platinum-selling rhymes?
Blind item: The Toronto PR disaster that just doesn’t die
Juice factor: Still insane after all these years…
In an effort to revive her career, this Toronto publicist should probably consider relocating to one of the cities she claims to work in outside of the country on the regular because she isn’t making it rain contracts. Her one-time desperate but at least dedicated attempts to get exposure for clients was the stuff of startup newbie madness before it turned into almost real prostitution for press coverage. Sure, it’s hard to break into coveted glossy editors’ pick lists and trend reports when the brands who make the cut seem to throw their advertising dollars to well-known PR firms where swag and champagne make launch events into the stuff of sponsored Kardashian birthday party dreams. That’s why this PR go-getter once followed a magazine team from her party to their cabs after she noticed they left her not-so dazzling event early, insisting she’d join them. They hopped in different cabs claiming they weren’t onto another party. She still hopped into the cab of the one male member of the posse, and immediately started fondling and unzipping her way to make an impression. The sexual favour wasn’t immediately shot down but still ended earlier than the PR pleaser wanted in a McDonald’s parking lot with a mad dash and short-lived foot chase. And you thought you had bad days that ended making future regrets at McDonald’s?
Gwen Stefani’s kinda crazy birthday present is a little bit country…
Juice factor: 7/10
Well, you don’t look a gift horse in the mouth, as they say, which makes absolutely no sense no matter to those of us who don’t receive horses as gifts on the regular. But this week Gwen Stefani got one for her birthday. She Instagrammed her excitement for the “#bestpresentever,” and while all signs point to Blake Shelton as the gift giver, she named the horse Halo, which makes her a Halo-back girl now…. And there’s no need to be a hollaback girl when an Instagram of a horse really tells Gavin Rossdale all he needs to know about what he’s missing.
Blind item: Baby-daddies are the new throwback career aspirations
Juice factor: 9/10
This well-known former party girl on the media scene had a few major career hiccups as she reined in her partying ways but seemed to land on her feet like a champ despite a few slaps. She revived her career and even her bod in the process of bridling the bad girl ways despite leaving her 20s behind in favour of a more focused professional life and less unhealthy personal lifestyle. That’s why it rocked her world when it all came to an unexpected parting of ways with her last high-profile employer where she was genuinely waiting to hear promotional and financially beneficial news. Instead, she faced the blows of being cut from the roster of a seemingly tight and cohesive team where she seemed to be such a key player with a secure future. The shock was merely softened by the friendly offering to make leaving seem like a mutual parting of ways and not a clear slap in the face. How did she recuperate this time? Friends-in-the-know are still out of the loop and a little concerned with what made her drop it all for a random stranger-turned-babydaddy. Eat, Pray, Love makes these breakdowns seem so much more romantic.
What had your blood boiling and your mouths gasping from this week’s Scene & Heard column? Leave us your thoughts in the comments below or tweet us at @ViewtheVibe.