Would it surprise you to learn that more than 50% of Americans over the age of 18 drink coffee daily? Coffee drinker demographics vary, but I bet a lot of them are not looking at Consumer Reports coffee reviews before drinking that first cup in the morning.
Are you the type of coffee drinker who loves all things coffee? Have you been to a coffee festival? Do you keep up on coffee industry trends?
What’s new in coffee for 2019? If you don’t already know, read on to learn all about the top coffee trends for the new year.
What’s Brewing? The Latest Coffee Trends
Coffee industry analysis shows that the coffee industry has changed by leaps and bounds over the past few years. If you are one of many coffee traders, you’ll want to stay ahead of the latest trends.
1. Coffee Drinkers are Getting Younger and Younger
Myth or Truth? Coffee stunts your growth. While it has been highly believed that the caffeine in coffee interferes with growth, this is indeed a myth.
Do you remember when only older people drank coffee in the morning and usually after dinner? Now the age of the coffee consumers has decreased as coffee consumption has increased.
The number of millennials drinking coffee on the reg is up from 34% to 48% in recent years. The reason for this upward trend can be the availability of specialty coffee shops and specialty coffee offerings like coffee shakes.
Either way, it looks like a trend that’s here to stay.
2. Demand for Gourmet Coffee
Coffee drinkers are getting more sophisticated. The demand for high-quality, gourmet coffee is increasing.
Coffee consumers are looking for coffee that is sustainably sourced and a product of fair trade. Before buying a certain brand of coffee, many consumers are looking for it to be certified as a way to support fair trade practices.
3. Not Just Your Average Cup of Joe
New specialty coffee drinks pop up all the time according to coffee shop industry statistics. What are some of your favorites? Do you like a cold brew or how about some butter in your cup?
A couple of the more popular options are bulletproof and nitro coffee.
Bulletproof is popular with those following a low-carb, high-fat diet. It is brewed coffee with grass-fed, unsalted butter and coconut oil.
Nitro Coffee is created by infusing nitrogen gas into coffee. The nitro foam hits the tongue in different places and that brings out more flavor. It is perceived as sweetness without sugar!
4. Coffee Cocktails
Check these out at your favorite bar or restaurant. Maybe you’ve seen cold brew gimlets or espresso martinis at happy hour? Or perhaps an after-dinner Irish coffee?
5. Dairy Milk Alternatives
You’ll find a plethora of non-dairy options on your coffee shop menu. Soy, almond or coconut milk are the more common ones, but watch out for cashew, oat, rice, and macadamia milk to make it into your coffees or lattes.
What’s Your Favorite Brew?
You just learned about the latest coffee trends. Do you know who can keep you updated on the what’s what with everything from entertainment to style and beauty to eats and drinks? Here at View the VIBE, we have you covered.