View the VIBE Toronto
  • Cool Vibes
    • Cool Vibes
    • Gift Guides
    • Eats+Drinks
    • Travel+Hotels
    • Health+Fitness
    • Style+Beauty
    • Life+Culture
    • Dating+Relationships
    • Events+Nightlife
    • Cannabis
  • Best in The 6ix
    • Best in The 6ix
    • Restaurants
    • Hotels
    • Things to do
    • Coffee Shops
    • Spas + Beauty
    • Barbershops
    • Retail
  • City Life
    • City Life
    • Pride
    • #TTCLife
    • #BossLife
    • #DatingLife
    • Seen+Heard
    • COVID-19
    • Quarantine Chronicles
    • Submit a Q.C. Post
  • Going Down
    • Today
    • This Week
    • This Month
    • Submit an Event
SPACES Yorkville
Join In
6K Likes
12K Followers
22K Followers
150 Followers
  • Masthead
  • Send Us A Tip
  • Advertise
Subscribe
View the VIBE Toronto
View the VIBE Toronto View the VIBE Toronto
  • Cool Vibes
    • Cool Vibes
    • Gift Guides
    • Eats+Drinks
    • Travel+Hotels
    • Health+Fitness
    • Style+Beauty
    • Life+Culture
    • Dating+Relationships
    • Events+Nightlife
    • Cannabis
  • Best in The 6ix
    • Best in The 6ix
    • Restaurants
    • Hotels
    • Things to do
    • Coffee Shops
    • Spas + Beauty
    • Barbershops
    • Retail
  • City Life
    • City Life
    • Pride
    • #TTCLife
    • #BossLife
    • #DatingLife
    • Seen+Heard
    • COVID-19
    • Quarantine Chronicles
    • Submit a Q.C. Post
  • Going Down
    • Today
    • This Week
    • This Month
    • Submit an Event
  • Cool Vibes

Tullamore D.E.W. Launches O’Everyone Campaign in Support of CCDI

  • Revathy Rajan
  • February 9, 2021
  • 1 minute read
Total
0
Shares
0
0
0
0
0
0

Irish whiskey brand, Tullamore D.E.W. has launched the first ever O’Everyone campaign on a national scale. The brand aims to support the Canadian Centre for Diversity and Inclusion by donating 100% of proceeds from sales.

The year-long, benevolence campaign invites Canadians to unlock the power of their O’Lastnames. Customers can purchase a personalized O’Lastname T-shirt and bottle label for $20 CAD. It will then be mailed directly, with sales being tracked on the website.

Photo by: rick o’brien

Consumers are also encouraged to share the merch on social media and tag their community. The goal of the campaign is to spread the word and raise as much funding as possible for the CCDI.

The CCDI is a charity organization founded in 2012. Their mission is to help create inclusive spaces and keep the dialogue going on how diversity is an asset for any organization.

To kick off the campaign, the whiskey brand has pledged an initial $20,000 CAD.The bundle is available for purchase online until December 8, 2021. All costs associated with production and shipping is covered by Tullamore D.E.W.

Total
0
Shares
Like 0
Tweet 0
Pin it 0
Like 0
Share 0
Share 0
Related Topics
  • Campaign
  • diversity
  • irish whiskey
  • o'everyone
  • tullamore d.e.w.
Avatar
Revathy Rajan

Revathy is a contributing writer for VTV with a passion for creative writing, reading, research and chilling with Netflix. She is an avid foodie and is constantly on the lookout for various cuisines.

Stay in the Know

Subscribe now to our new Weekly VIBE newsletter

RELATED
View Post
  • Cool Vibes
  • Life+Culture

Casper Vs. Endy: The Mattress Buyer’s Dilemma we Put to the Test

  • Steven Branco
  • February 27, 2021
View Post
  • Cool Vibes

Be a Good Plant Parent: Tips and Tricks to Keep Your Plant Babies Looking their Best

  • VIBE Team
  • February 26, 2021
View Post
  • Cool Vibes

Toronto Restaurants Offering Cheap Prix Fixe Menus

  • Revathy Rajan
  • February 26, 2021
Trending Posts
  • 1
    • City Life
    Why the Toronto Condo Market WILL Bounce Back
    • Heather Hadden
    • 2 min
  • 2
    • Style+Beauty
    New Winter Beauty Product Launches To Have On Your Radar
    • Blair Stutz
    • 5 min
  • BLM_merch 3
    • Entertainment
    • Style+Beauty
    Toronto Raptors Drop Black Lives Matter Capsule Collection
    • Merrill Flynn
    • 1 min
  • 4
    • City Life
    Quarantine Chronicles: Salon Owners Speak out About Finding the Positivity through the Frustration
    • Guest Submission
    • 3 min
SPACES Yorkville
ADVERTISE WITH US
Learn about our
partnership opportunities.

Inquire Now

 

LATEST NEWS
SPACES Yorkville
GOING DOWN:
« March 2021 » loading...
M T W T F S S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
3
4
Mon 01

Story Planet: Constellation Adult Writing Workshop Series

February 13 @ 1:00 pm - March 27 @ 4:00 pm
Mon 01

Tips to Create a Winning Book Review

March 1 - March 2
Thu 04

UNCHARTED: TEDxToronto Digital Event Series

March 4 @ 7:00 pm - 9:00 pm

Stay in the Know

Subscribe to our new Weekly VIBE newsletter now.

View the VIBE
View the VIBE, partially owned, and operated by STAMINA Group Inc., launched in 2010 as a video restaurant and spa guide, later evolving into a recognized digital Toronto-lifestyle authority, producing fun, edgy and informational editorial content. Establishing itself as a voice for restaurant reviews, trending stories, and excellent vibe videos.
Learn More
Partner Network

SWAGGER Magazine, North America’s
Online Men‘s Luxury Lifestyle Magazine.

Divine.ca, Canada’s Bilingual Online
Women’s Lifestyle Magazine.

WanderEater.com, leading those wandering aimlessly for food.

GTA Lifestyle Magazines, for all things GTA for the most affluent.

Part of the STAMINA Group
of brands.

Learn More

Navigation
  • Cool Vibes
    • Cool Vibes
    • Gift Guides
    • Eats+Drinks
    • Travel+Hotels
    • Health+Fitness
    • Style+Beauty
    • Life+Culture
    • Dating+Relationships
    • Events+Nightlife
    • Cannabis
  • Best in The 6ix
    • Best in The 6ix
    • Restaurants
    • Hotels
    • Things to do
    • Coffee Shops
    • Spas + Beauty
    • Barbershops
    • Retail
  • City Life
    • City Life
    • Pride
    • #TTCLife
    • #BossLife
    • #DatingLife
    • Seen+Heard
    • COVID-19
    • Quarantine Chronicles
    • Submit a Q.C. Post
  • Going Down
    • Today
    • This Week
    • This Month
    • Submit an Event
View the VIBE Toronto
  • Contact
  • Masthead
  • Subscribe
  • Send us a Tip
  • Legal
  • © 2020, STAMINA Group
The leading VIBE authority of The 6ix - Online Lifestyle Magazine

Input your search keywords and press Enter.