You can’t cross the street anymore without hearing or seeing something that references Barbie. Barbiecore has taken over and the View the VIBE team is here for it. From shoes to clothes to Barbie-inspired vacation stays, you can really live in your very own Barbie Dream House this summer. If you’ve been on the hunt for additional ways to integrate Barbie into your everyday life, you’re in luck as the franchise has now collaborated with the dating app Bumble. Yep, that’s right! You can now find your own Barbie or Ken with the help of Barbie and Ken!
Barbie and Bumble
You may want to try “Hiya Barbie” or “Hi Ken” as your next opening line on Bumble. Thanks to the Barbie Movie’s recent collaboration with Bumble, you can now have Barbie’s help finding love.
According to Bumble, the women’s message-first dating app, the collaboration will bring inspiration and encouragement from the film’s notable Barbies and Kens to its users. As of July 12, users have been able to match with Barbies and Kens from the film to receive motivational messages. If the dating process feels discouraging, don’t worry – your pals Barbie and Ken are here to save the day. The motivational messages inspire kindness among the app’s community. Compliments, the message before match feature, helps people on the app stay intentional about starting positive conversations and Barbie really encourages its use!
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When discussing the Compliments feature, the founder and CEO of Bumble, Whitney Wolfe, said, “The power of kindness in creating healthy connections and relationships is undeniable, and Compliments is just one of the many ways we empower our community to lead by example and make more meaningful first moves. We’ve seen this approach lead to a higher likelihood of matching and quality chats amongst our members, and we’ll continue to engineer kindness into everything we build.”
The collaboration will last until July 26 so get your flirt on!
