Caulfeild Apparel Group, one of Canada’s longest-running independent apparel and distribution companies, is stepping into retail with a new menswear concept called HANK. The name comes from the old term “a hank,” meaning a coil of thread, which quietly nods to craftsmanship, creativity, and the kind of design that feels considered rather than flashy.
HANK is meant to function as a multi-brand destination where premium labels, good service, and a comfortable, work-meets-life atmosphere all live under one roof. It’s arriving at a moment when Canada’s menswear landscape has noticeably shifted, especially after several major department stores shut their doors, leaving fewer options for guys looking for something better than basics.
“The closure of multiple major department stores left a large gap to fill in premium menswear, allowing us to envision a future boutique offering with a multibrand experience tied to the premium and contemporary consumer,” says Michael Purkis, CEO of Caulfeild Apparel Group. “For over a century, we have guided and worked in partnership with the country’s leading heritage destinations, so the launch of HANK is a natural evolution that moves us forward into the future while honouring our roots in menswear apparel.”
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HANK describes itself as a new kind of menswear space, one that’s designed around how men actually live and dress. Think curated premium brands, knowledgeable staff, and a layout that leans warm and lived-in rather than sterile or overly transactional. It will blend the feel of an independent boutique with Caulfeild’s scale and experience (which goes back to 1886), so there’s a sense of familiarity layered with something newer and more lifestyle-driven.
With fewer premium menswear options available in Canada, HANK enters as a specialty retailer that’s paying attention to community and experience, not just product. The idea is that shopping becomes more personal and intuitive, rather than something men rush through or avoid entirely.
In that way, HANK doesn’t feel like a major departure for Caulfeild; it feels like the next logical phase: premium menswear, adapted for how people move, work, and dress right now.
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