We know we’re not the only ones who have noticed the overwhelming presence of hot pink, whether it’s on our favourite celebrities or dominating the fashion aisles. The rise of hot pink has been dubbed Barbiecore. The Barbiecore hashtag on TikTok has almost 300 million views. That’s not all, according to Google Trends, there was a spike in searches for Barbiecore in North America in June and July. In Canada, Pinterest searches for Barbie aesthetic and Barbie nails continue to rise since May.
This trend really took off after Valentino dropped his Fall/Winter 2022/2023 Pink PP Collection at Paris Fashion Week. Many celebrities have worn pieces from the Pink PP collection on the red carpet including Ariana DeBose, Simone Ashley, Saweetie, and more. Celebs like Kim Kardashian, Dua Lipa, and Megan Fox, have all also been spotted wearing this vibrant shade. It’s also hard not to think pink with the images of Margot Robbie and Ryan Gosling as Barbie and Ken from the upcoming Barbie movie.
We know that Barbie is dominating everyone’s social media feeds with the flood of Barbie-themed collections and the release of catchy songs from the movie’s soundtrack. If you want to get in the Barbie spirit all you need to do is listen to the album’s soundtrack and rock a Barbie-esque outfit. The star-studded soundtrack is now available worldwide on all major retailers and streaming platforms, featuring the recently revealed hit, “Man I Am,” by the sensational artist Sam Smith. The album is packed with unforgettable highlights, including Ryan Gosling’s remarkable original song, “I’m Just Ken,” masterfully performed in character. Plus, brace yourself for unreleased gems from an unprecedented lineup of global superstars, such as Lizzo, Tame Impala, The Kid Laroi, HAIM, Khalid, Dominic Fike, Ava Max, and GAYLE.
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So if all the Barbie mania has given you Barbie fever and are looking to add some hot pink Barbie-inspired pieces to your wardrobe check out our list below.
Here’s where you can shop the Barbiecore trend:
Zara
Zara’s got tons of bold pink options including slip and stain dresses, matching sets, blazers, powerhouse suits and more. If you’re someone who likes to stick to wearing neutrals and only like adding colour to your outfits with accessories they’ve got a variety of vibrant pink shoes and bags you can choose from as well.
Look pretty in pink in a flattering summer dress
Add a pop of Pink to your wardrobe
Level up with a Barbie power suit
Get the matching pants for the ultimate Barbie power suit ensemble.
Steve Madden
Barbiecore isn’t the only thing that’s trending this year so are Y2K-inspired shoes. These shoes won’t just make you feel nostalgic for the days you spent watching Barbie movies but will transport you back to the era of low-rise jeans and Juicy Couture tracksuits. Steve Madden has released bold pink platform sandals and booties that will give your outfits that retro feel. They also have great options to wear to special occasions and a pink sneaker you can pop on when you’re going to get coffee.
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Remind everyone about the princess you are with this pink sparkly handbag
Dare to stand out in these Steve Madden neon pink platform shoes
Radiate in sparkles: Add a dazzling touch to your outfits
Simons
Whether you’re looking for a pink dress, pink top, pink purse, or pink shoes Canadian department store Simons will surely have something you can incorporate into your style. Some of your favourite designer brands have released a hot pink shade in one of their core items including Jaquemus, Crocs, and more. They’re really easy to find as well because you can filter your search and shop by colour.
Look office chic with this Victoria Beckham dress
Dance the night away in this pink sparkly Self-Portrait dress
The perfect pink day-to-night jumpsuit
Petal and Pup
If you’re looking for a dress to wear to a summer wedding or a new brunch outfit then look no further than Petal and Pup. Whether your style is more feminine, minimalistic, or retro they have something pink that will suit everyone’s style.
Embrace the sensual side of pink florals
Embrace the boldness of a neon pink dress
Claim the title of best dressed at brunch
Veronica Beard
Veronica Beard was founded by sisters-in-law Veronica Miele Beard and Veronica Swanson Beard (and yes they married brothers). Their goal was to transform the daily uniform and create clothing for women on the go.
Channel effortless glam in a pink sundress
Embrace vacation vibes in a pretty pink swimsuit
Elevate your style with a well-tailored pink blazer
Aldo
Aldo released a limited-edition capsule collection in collaboration with Barbie. The collection includes footwear, handbags and accessories. Check out the collection if you want to embrace the iconic Barbie aesthetic. Check out our favourites from the collection here.
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