Let’s be real, we all love to snack and with back to school season and cooler weather quickly approaching, the snacking vibes are here to stay. I think we can all agree that popcorn is one of the best snack foods as it’s filling, tasty, a childhood favourite and healthy! Although we’re all familiar with the classic yellow butter popcorn, caramel corn and even cheese covered popcorn, what if I told you there was something new on the market? Think healthier, more wholesome and super delicious…stumped? Well let me introduce you to Purplesful popcorn which is, you guessed it, PURPLE!
Presenting…Purplesful popcorn
Although most of us are used to popcorn made using yellow corn (borrinngg), Purplesful is made using ancient grain purple kernel corn which is non GMO and has been grown in the Andes for centuries. If you’re a fan of kale, avocados, acai and the other superfoods, you’re not going to want to sleep on ancient grain purple kernel corn as it is a powerful superfood containing anthocyanins which act as antioxidants in the human body! So basically you can snack on some delicious popcorn while also consuming some antioxidants! The snack is also gluten-free, plant-based and whole grain so it’s perfect for entertaining and sharing for all your gluten-free and vegan friends and family.
You can choose from either their classic sea salt flavour or their plant-based cheddar popcorn or try them both! According to Purplesful, their popcorn is a healthier, tastier take on the traditional snack. Popcorn reimagined!
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Not only is the brand known for their tasty, purple corn, but they are also committed to giving back and founded with a purpose first (now the name purplesful makes sense right?). Their main purpose has always been to give back to the community and provide support for children in need in low-income communities.
The brand actually puts their money where their mouth is too as they have pledged to donate 25% of their profits from each sale! Now that is some serious commitment. Most brands like to talk about supporting charitable causes but only donate a small fraction of profit once in a while so the fact that Purplesful is donating 25% of EVERY sale is a huge deal. So not only will you feel good about eating popcorn that is plant-based and full of antioxidants, but you’ll also feel good about the ethics of the company! To top it all off, the brand is intending to donate $50,000,000 to help fund education, health and nutrition programs for children-in-need, over the course of the next five years. Currently, Purplesful has partnered with charitable organizations in order to aid in supporting their mission. Their current partners include Backpack Buddies, Breakfast Club of Canada and the Hockey Diversity Alliance.
Get your corn on
It’s no surprise that the brand has been doing so well as their founder, Matthew von Teichman was the former founder and CEO of GreenSpace Brands, Life Choice Group of Brands and JobShark.com. Matthew has led the brand into most Canadian grocery stores within a span of 3-4 months and has been able to create a company that resonates to consumers around the country for its purpose driven message.
Curious to learn more? Check out their website or visit your local supermarket to grab a bag (or two or three…)
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